Corominas has reached 80% of its customers through Kompass

Learn how a small Catalan company turned a complex B2B challenge into a growth opportunity using smart prospecting tools. Discover the strategy behind their success and how data-driven decisions made all the difference.

The Challenge: Finding new prospects in specialized sectors

Representaciones Técnicas Corominas is a Catalan sales company dedicated to the sale and installation of machines and production lines from various manufacturers. Your challenge is to reach all the potential customers of your represented companies and the first step is to locate them.

The task is especially complex since they are aimed at very specific sectors and industrial production companies, so they need specialized information to detect and reach them.

Solution

Gerard Corominas, Marketing Manager of the company, says that COROMINAS has been using the KOMPASS database since its inception in 1996, “when the guide was on paper, then it went to compact disk”.

Today, the company uses EasyBusiness 🚀, our Global Prospecting Platform, an advanced tool to access a premium database of companies and key contacts around the world. This allows them to find, segment, and contact potential customers in a fast and structured way.

Click to tweet

Gerard Corominas, Marketing Manager Corominas S.L.

“Since 1996, more than 80% of our customers have been contacted through Kompass. As their technology develops, Kompass has become more accurate, both in customer searches and in the clients information they provide.”

Why Kompass?

In his own words, the executive highlights the qualities that make Kompass the most complete and up-to-date database they have ever known:

✅ We always find the company we are looking for and it rarely fails us, that is, almost all companies in Spain are registered.

✅ It is also complete with the information it contains, which is very useful, especially the names and positions of the people and the level of turnover and number of employees.

✅ Updated because it is renewed every year and in the contact section, it is now linked to Linkedin.

✅ The classification of companies and the system for selecting groups based on activity is very fast and effective.

Results

Prospecting optimization: EasyBusiness is a key piece for prospecting new customers in Corominas, highlighting the function of searching for companies with key information such as production level and main contacts.
Finding new prospects: Through lists of companies associated with a specific activity, the company has managed to discover new potential customers in its sector, using the filters of number of employees and turnover to ensure a correct selection of the target.

Looking to grow your business in a specialized industry like Corominas did?

Whether you’re a manufacturer, exporter, or service provider in the machinery sector, Kompass can help you connect with the right buyers, faster.
Start generating qualified leads and growing your international visibility with Kompass’ all-in-one B2B solutions.

👉 Let’s talk about your goals. Get in touch with our team today and unlock your next big opportunity.

Press here to download the full article.