25 September 2025
In contemporary world, services play an increasingly important role both in business environment and everyday life. The services industry is constantly changing and evolving, adapting to new technologies, meeting customer demands and changing market conditions.
According to Mordor Intelligence, the Business Services Market size is estimated at USD 0.27 trillion in 2025, and is expected to reach USD 0.92 trillion by 2030, at a CAGR of 27.92% during the forecast period (2025-2030).
The global business services market is on an upward trajectory and forecasts indicate a notable increase in both value and demand across various sectors. By integrating advanced technologies such as generative artificial intelligence and cloud computing, business services are spearheading complex transformations. These advancements not only optimize operations and increase efficiency, but also enhance data analytics capabilities, which ultimately provide enhanced business value.
Recurring services are still a significant revenue driver for managed service providers (MSPs). A study by Datto found that more than half of the MSPs surveyed reported that it was recurring services that generated more than 50% of their revenue. The business services sector is also seeing a surge in investment. As of early 2024, the sector has attracted about $6.41 billion in equity funding, a marked increase from previous years.
Digital transformation is an indisputable fact and it is vital for companies to recognize it. The first step should be to implement advanced digital solutions, teach employees new skills and get them out of their comfort zone.
No matter how much investment is made in technology and no matter how many processes are automated, if your business is not prepared, it will not be able to handle digital transformation.
What usually happens is that we dedicate ourselves to digitization, i.e. the adoption of technology, but do not face true digital transformation, which is a complex and lengthy process that involves taking advantage of technology to change and renew the enterprise and prepare it for a BANI world. This is what true digital transformation is all about – creating ‘fluid’ organizations that adapt to everything like water and are agile in the face of changes, being adjustable to everything.
Challenges facing the business services sector
In an oversaturated market, business service providers have to differentiate themselves through price, quality and innovation, which can be challenging and hinder market growth.
What do leaders need to be like?
- They must learn quickly and continuously
- Take benefits from advanced digital skills
- Implement creativity in management.
Challenge #1: Acquiring new customers and retaining old ones is becoming a major challenge for business services companies
Task: Explore potential markets for expansion and launch an ongoing lead generation.
Solution: Connect EasyBusiness by Kompass to update and enrich the customer database.
Business Case: Using EasyBusiness as a multi-user platform, the Italian company Juste & Juste managed to perfect the targeting process and to increase sales.
Challenge #2: Adapting and onboarding new technologies is a key to maintain customer loyalty and trust
Task: As the business services sector operates in a highly competitive environment, it is crucial to maintain the highest level of customer relationships through all stages of the sales funnel. For the business service industry, a comprehensive profile on every customer is a must have.
Solution: Sales Accelerator by Kompass helps make customer relationship management as easy as possible, while digitizing it and providing 24/7 access to customer and deal information.
Business Case: The Swiss company Würth Financial Services used EasyBusiness to access the premium Kompass database to build comprehensive customer data lists with the ability to further process them with smart tools and digital solutions for enhanced prospecting.
Demo Access: Get started with EasyBusiness and Sales Accelerator by trying them for free.
Challenge #3: Brand promotion in an extremely competitive marketplace requires a more professional approach
Task: Maximize the use of content marketing and link building to create a challenging online presentation and a service digital showcase designed to capture the attention of as many customers as possible.
Solution: Take the most of Kompass Booster offers to promote the brand in both local and international markets.
Business case: According to Nicola Tagliabue, commercial director of the Italian company So.TEC. S.R.L, ‘thanks to Kompass Booster, which we have been using for several years now, we have gained great visibility for our company, increased leads and traffic to our corporate website. A user-friendly solution that I fully recommend.’
Challenge #4: Expanding the customer database by monitoring buyers’ intents is a need of the hour
Task: Stay ahead of the competitors by being the first to know about new prospects and their intentions.
Solution: Integrate EasyTrack by Kompass solution into day-to-day business operations to instantly respond to expressions of interest from anonymous visitors.
What Business Services Providers Are Really Looking For:
- High-quality, decision-maker leads in defined verticals
- Better ROI on sales prospecting and marketing efforts
- Brand visibility in new or strategic markets
- Tools to scale outreach without scaling costs
- Clean, segmented data to feed CRMs and outbound engines
- A partner that offers expertise, not just software
How Kompass Helps Business Services Companies Grow
Whether you offer consulting, IT, marketing, HR, financial services, or any other B2B solution — your biggest challenge is often the same: finding and winning the right clients.
That’s where Kompass makes the difference.
As a global Martech leader in smart B2B data and digital prospecting tools, Kompass empowers business services providers to reach the right decision-makers, build qualified pipelines, and stand out in competitive markets.
What Makes Kompass a Game-Changer for B2B Services
- Find Your Ideal Clients — Faster
→ Tap into our global B2B database of 60M+ companies in 70 countries, segmented by sector, size, turnover, decision-maker titles, digital maturity, and more — so you can stop chasing unqualified leads and focus on the ones that matter. - Boost Visibility & Trust in New Markets
→ Promote your expertise in front of procurement teams and decision-makers across the world with a multilingual profile on Kompass.com — ideal for services looking to scale internationally or grow reputation in niche verticals. - Fuel Consistent Lead Generation
→ Use our digital prospecting tools and smart segmentation to build, enrich, and activate outbound campaigns — from niche targeting to inbound lead attraction. Kompass gives you the tools to fill your pipeline strategically. - Built to Support Agencies, Firms & Freelancers
→ Whether you’re a boutique consultancy or a multinational BPO, Kompass solutions adapt to your sales and marketing needs — from self-service tools to enterprise-level support. - Scalable Sales Pipeline, Ready to Go
→ Export prospect lists, enrich CRM data, and set alerts to follow target accounts — so your team can work smarter, not harder. - Supported by Real Experts, Not Just Software
→ Kompass offers expert data consulting and integration support, helping you refine your targeting strategy and get the most from your data investment.
To sum it up
The business services market is expected to continue its strong growth driven by technological innovations and changing economic conditions. The data-driven solutions, integration of artificial intelligence, data analytics, and agile service models is likely to change the competitive landscape, making adaptability a key success factor in this emerging sector.
The business service industry continues to evolve with technology and changing customer needs. Companies that skillfully apply these new trends and strive for customer centricity will be leaders in this dynamic industry. They will be able to offer customers the best service and win their loyalty, opening doors to success.
The future belongs to data and whoever owns them will dominate the market. Kompass digital data solutions are here to make service companies highly technologically advanced and competitive to meet the demands of the times. It is therefore crucial to keep datafying companies in an efficient and effective way, which is known as ‘data-driven management’.
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