Are you a B2B company looking for ways to expand your reach and bring in new clients? Do you want a digital marketing platform that will give you smart insights rather than rote data? Are you looking for connections that span across the globe and can take your business to the next level?
If any of this sounds familiar, you could benefit from showcasing your products through Kompass. Read on to learn more about our platform and how you can get your products in front of thousands of buyers looking for a supplier.
What is Kompass?
Before diving into how you can showcase your products on Kompass, let’s talk about what the company is. Kompass provides the smart data marketing and sales you need to grow your business. We offer innovative B2B information services that enable you to reach the right contacts in the right companies, at the right moment, based on our unique data expertise in seventy-five countries.
Kompass group has decades of experience and a far-reaching international physical network. We have launched seven ground-breaking new products in less than two years, and we have more than 65 million contacts in more than 44 million companies. We work to deserve our reputation as the trusted solution companies choose to accelerate their development.
Pick your language
Did you know that 80% of the Buyers search by product or service on the internet and that product receive three times more visits than a Company profile? That is why it is essential to post your products in Kompass, so let’s get started. When you get ready to showcase your products on Kompass, the first thing you’ll need to do is to pick the language for your product post. Because Kompass works with companies all over the world, we support twenty-five different languages. Choosing your language can help you to more closely target your client base and connect with the right businesses.
Choosing your language will also help Kompass to index your product post more accurately. We will use this information to connect you with businesses that might be interested in what you offer. Select the language you wish to use from the dropdown menu and indicate whether you’re listing a product or a service.
Title and describe your product
Once you’ve chosen your language, you’ll need to start inputting details about your product or service. Start with the title; it should be short enough that the reader won’t get lost but specific enough to tell them precisely what you’re offering. Try to avoid technical terms that may confuse readers with less expertise than you.
As you’re creating your title, you may also want to work on some keywords that potential clients may use to search for your product. You should even weave these keywords through your description. Aim to write a short, engaging, and informative description, giving your readers enough information to let them know that they want to learn more.
Strong titles and descriptions are essential when you’re listing a product, but the thing that will sell it is the pictures. Clients want to have an idea of what they’re buying before they make a purchase. Beautiful photographs can give them a clearer idea of what your product is, as well as showing them the kind of quality they can expect from your company.
You can upload up to three photos to the Kompass platform, so make them count. Make sure your pictures look professional and are edited to show your products in their best light. If you’re offering a service, choose images that best represent the benefits your team can bring to potential clients.
Flesh out the listing
Once you’ve hooked a lead on the Kompass website, you need to give them a place to go to take the next steps. Be sure you provide a link to the appropriate product page on your site so they know where to find the product they love.
You may also want to add some details to your listing to make it easier for leads to find. This may include the type, model, or brand of your product, as well as any certifications or labels it comes with.
Finally, if you have a feature video for your product or service, you’ll want to add it to your listing at this point. Videos can go a long way towards showing your clients exactly how your products and services work, as well as increasing your engagement.
Pick your category
When a lead runs a search on the Kompass platform, results are categorized partly by Kompass’s detailed classification. Listings get divided into groups like online database services company information, product and service information, sales and marketing information, etc.
Make sure you sort your product into the appropriate category before you complete your listing. This will help to ensure your listing makes it in front of as many leads as possible.
Upload all at once
If you’re uploading several products onto the Kompass platform, you don’t have to spend time doing them all one by one. Instead, you can do a massive upload of all your products at once. This will save you time and keep all your listings consistent on the Kompass platform.
Start by downloading the Excel file template and filling in the columns with appropriate product information. You’ll need to use specified codes in the language and type columns to ensure things get imported correctly. Then prepare a zip folder that includes the completed Excel file and all images that have been named in the file and upload it to the Kompass site.
Grow your business with Kompass
Kompass can be a fantastic platform for growing your business and bringing in new clients. Uploading your products and services with the pertinent details can help them to rank better in search results. And if you’re uploading several products at once, you can use our Excel template to make your process quick and easy.
If you’d like to learn more about Kompass and our solutions, check out the rest of our website. We are your route to business worldwide, and we can help you capture new business opportunities with smart business data and digital marketing solutions. We can also help you stand out from your competitors with a Booster company profile – premium positioning in relevant search results will ensure the right decision-makers find you. Find your Booster solution today and start growing your business the smart way.