FAQs

Kompass is a Martech company and leading provider of B2B data and solutions for sales, marketing, and purchasing, operating in more than 70 countries. Its mission is to facilitate prospecting, market analysis, digital visibility, and international expansion for companies through high-quality data and effective tools.

Kompass offers a combination of services and tools aimed at supporting the commercial development of B2B businesses:

📊 1. B2B data and company database

-Access to a global database of millions of verified companies.

-Detailed information on companies, products, services, and key contacts.

-Integration with AI to facilitate the search and selection of relevant prospects.

🔎 2. Prospecting and sales tools

Solutions such as EasyBusiness, which allow you to segment markets, analyze opportunities, create contact lists, and manage the sales cycle efficiently.

📈 3. Digital marketing and visibility

-Search engine optimized (SEO) profiles on the Kompass.com portal to increase company visibility.

-Digital marketing campaigns and solutions aimed at generating qualified B2B traffic.

🔄 4. Data integration and enrichment

Services to clean, enrich, and integrate data into proprietary systems (such as CRM), improving CRM quality and commercial efficiency.

🌍 5. International expansion and market research

Support in market analysis, reports for internationalization, and strategies for entering new countries or segments.

📧 6. Segmented email campaigns

B2B email marketing campaigns with segmentation by sector and region.

Kompass stands out from other B2B data providers thanks to several key features that combine breadth, data quality, and a practical approach to sales and marketing, as well as its long international track record:

✅ 1. Global coverage + historical experience

Kompass is a platform with more than 75 years in the market, present in more than 70 countries and with more than 60 million B2B companies in its database. This gives it a broad and useful international dimension for companies that want to operate beyond their local market.

✅ 2. Structured, verified, and updated data

The information provided by Kompass is structured and verified, with regular updates to ensure greater accuracy and relevance for real commercial actions (sales, prospecting, or purchasing).

✅ 3. Detailed classification with powerful filters

Kompass uses its own classification of activities and products with thousands of B2B codes that facilitate highly specific searches by sector, product, segment, and other criteria, something that not all providers offer with this level of granularity.

✅ 4. Complete solutions beyond raw data

Kompass not only offers company lists, but also provides tools and solutions for sales and marketing, including:

-Advanced filters for prospecting

-CRM integration and data enrichment

-Segmented email marketing campaigns

-Visibility and SEO on the global B2B portal

This turns data into direct commercial actions, not just information to download.

✅ 5. Focus on reliability and trust

In addition to data, Kompass emphasizes that information comes from verified and trusted companies, which reduces the risk of errors or outdated contacts in prospecting or purchasing processes.

✅ 6. Local support with international presence

Although global, Kompass operates with local teams in many countries, which facilitates the adjustment of data and insights to specific markets and makes it easier to comply with regulatory and cultural requirements.

📌 General comparison with other B2B data providers

Feature	Kompass	Other traditional B2B databases
International reach	✔️ Very broad                   (70+ countries)	Variable
Detailed classification by sector/product	✔️ Yes	Often less granular
Integration with commercial actions (CRM, campaigns)	✔️ Yes	Sometimes, only data export
Continuous updating/verification	✔️ Yes	Depends on the provider
Local support + physical presence	✔️ Yes	Not always
Visibility tools (SEO/B2B portal)	✔️ Yes	Not usually

In summary: Kompass goes beyond being a simple database; it is a sales- and marketing-focused B2B Smart Data platform that combines structured and verified data, practical tools, detailed classification, and global/local support—setting it apart from many B2B data providers that only offer listings or data without this strategic integration. In addition to its global coverage and data quality, Kompass is powered by AI to accelerate the identification of ideal prospects.

Kompass is designed for a wide range of business professionals who need reliable B2B data, market visibility, and tools to support growth strategies.

✔️ Sales teams use Kompass to identify and qualify prospects, build targeted lead lists, and access structured company and contact information that helps them focus on high-potential opportunities and improve their prospecting efficiency.

✔️ Marketing teams benefit from Kompass by segmenting markets, defining ideal customer profiles, and supporting targeted campaigns. Kompass data helps marketers improve lead quality, audience targeting, and campaign relevance across digital and outbound channels.

✔️ Export managers and exporters rely on Kompass to explore new international markets, identify potential distributors, partners, or clients abroad, and support export strategies with market insights and qualified leads in specific countries or regions.

✔️ Procurement professionals use Kompass to identify and evaluate suppliers, compare companies by activity and size, and source qualified vendors across local and international markets.

✔️ Business developers leverage Kompass to analyze markets, detect growth opportunities, identify strategic partners, and support expansion initiatives with structured and up-to-date business information.

✔️ Executives and decision-makers use Kompass to gain a global view of markets, support strategic planning, assess new opportunities, and make informed decisions based on reliable business data.

Overall, Kompass supports professionals who need to identify opportunities, connect with the right companies, and grow their business efficiently, both locally and internationally.

Kompass provides business data and services worldwide, covering companies in more than 70 countries, with local teams ensuring market knowledge and data relevance.

Kompass offers structured B2B company data, including company profiles, industry classification, business activities, size indicators, and contact information, supporting prospecting, segmentation, and market analysis.

Kompass’s global database includes over 60 million companies and over 148 million decision-makers, enabling large-scale prospecting and international market coverage.

Kompass data is continuously updated by local experts and international teams to ensure accuracy, relevance, and alignment with real market conditions.

Kompass relies on local market expertise, structured classification systems, and ongoing data verification processes to maintain reliable and actionable business information.

Yes. Kompass provides access to business contact information from decision-makers, including individual and corporate email addresses, phone numbers, and LinkedIn URLs, available both in downloadable company lists and via subscriptions.

Yes. Kompass combines its verified B2B database with Artificial Intelligence and semantic search technologies that enable you to:

✔️ Identify your ideal customer profile (ICP) in record time
✔️ Search for companies by intent, actual activity, and affinity, not just keywords
✔️ Discover opportunities that would not appear with traditional filters
✔️ Drastically reduce the time between search and sales contact

Instead of browsing through thousands of companies, AI prioritizes those most relevant to your business. Furthermore, unlike other providers that deliver “raw” data, Kompass:

✔️ Structures and enriches information with AI
✔️ Cross-references activity, sector, size, location, and market signals
✔️ Converts the database into sales and marketing-oriented Smart Data

Thanks to AI, your team can spend less time searching, more time selling, and improve their conversion rates. Kompass is not just a B2B database: it is an AI-powered Smart Data platform that identifies your ideal prospects in record time.

Kompass solutions such as EasyBusiness and EasyList allow users to search companies using multiple criteria to identify relevant prospects. Users can filter searches by geography, industry classification, business activity, company size, and organizational role, among others, enabling precise B2B targeting.

Yes. Kompass solutions allow users to build, save, and manage customized prospect lists for sales, marketing, and business development purposes.

Kompass enables data export and list usage according to the selected solution and subscription, supporting sales campaigns, CRM usage, and marketing actions. They can be exported in formats such as CSV and XLS.

Kompass offers CRM integration solutions, connectors to the CRMs most used by SMEs (Salesforce, Zoho, Pipedrive, Hubspot, Dynamics, etc.), as well as an app for Salesforce, to automatically enrich, update, and synchronize company and contact data, helping to improve lead and account management. It also has APIs for custom integrations.

Yes. Kompass solutions can be deployed for teams and organizations, with multi-user access depending on the subscription model.

Yes. Kompass operates globally, with business data covering companies in more than 70 countries and local teams that ensure market knowledge and data relevance. Also, international business development is a core strength of Kompass. The platform supports export strategies, international prospecting, market studies, and lead identification across global markets.

Kompass operates in compliance with applicable data protection regulations, including GDPR, and applies responsible data management practices across its solutions.

Kompass follows data privacy and compliance frameworks to ensure responsible use of business information and respect for individual and corporate data rights.

Kompass offers tailored subscription models depending on the solution, usage needs, market scope, and business objectives. Pricing is usually provided through personalized proposals, because the cost depends on how many users, countries, and data volumes you require. Kompass solutions can be structured as annual subscriptions, packs of user access, or credit-based pricing for downloading data.

When you need specific lists of companies or contacts, Kompass also offers EasyList and one-off downloads. On Kompass’s global portal, you can generate a customized list of companies and purchase it directly, with the minimum order starting around 15 € depending on your filters and selection size. Kompass pricing is flexible and usually involves consultation with a sales representative to tailor the plan and provide a precise quote.

👉 Request advisory here

Yes. Kompass offers product demonstrations and, for some solutions and countries, trial access to help users evaluate the platform before committing.

👉 Request a demo for Kompass solutions

👉 Start a free trial of EasyBusiness

These options allow you to explore Kompass tools in real conditions, understand platform benefits, and test how the data and analytics support your sales and marketing processes before making a purchase decision.